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ArticlesCellular Data Market Segmentation


February 1994 / News & Views / Cellular Data Market Segmentation

The first CDPD cellular-data networks were slated to begin operating in select cities early this year, and CDPD cellular carriers are currently negotiating agreements that will let users transparently roam from one area to another without dropping their connection. At press time, McCaw Cellular Communications' new AirData CDPD network was slated to begin operating in Las Vegas, while GTE Mobilnet planned to take CDPD commercial in San Francisco and Houston in the second quarter. GTE forecasts that by the end of the year, CDPD will be available in about five dozen metropolitan areas in the U.S.


Illustration: Emerging Wireless-Data Market Segments Source: McLaughlin & Associates (Schaumburg, IL), 1993

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