Windows Business Applications Up, Mac Down

Sales of Windows applications grew by 47 percent while Mac sales declined by 13 percent in the first three quarters of 1995 compared to the same period in 1994, according to the Software Publishers Association (Washington, DC), a trade association of desktop software companies. Sales of Windows applications were fueled in part by the first wave of Windows 95 upgrades, says Anne Griffith, research analyst at SPA. Sales of Mac business applications such as spreadsheets, word processors, and presentation graphics experienced a drop (see the graph) compared to 1994, when many Mac users upgraded to native PowerPC applications. "Nothing spectacular in Mac business applications has been released since then," Griffith says.

Finance, project management, and personal information managers (PIMs) saw healthy increases for the Mac and Windows. The biggest declines were in DOS applications. Except for the entertainment category, sales of DOS applications were down in every category. DOS sales dropped 37 percent overall.

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1994 vs. 1995 Sales

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