A Digital Experience at CeBIT America

By Ernest Lilley

June 7, 2004

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CeBIT America 2004, for the second show in a three year commitment at the Javits Center in New York City, determinedly tried to interest enterprise buyers and strategists in IT solutions. But these folks need a big show like a fish needs feet, and much to the disappointment of the organizers, even the portion of Javits taken up by the abbreviated show was hardly crowded. Compared to the European meta-show that spawned it, CeBIT America isn't even on the map. On the other hand, Digital Experience, the pre-show event hosted by the folks at Pepcom, brought together an interesting mix of vendors, not all of which fit into CeBIT's enterprise show concept. True, Xerox, HP, IBM and others are enterprise players, but personal navigation company TomTom and Kodak's EasyShare digital cameras are harder to reconcile with the concept. Not that anybody cares as long as the products are interesting, and there were plenty of good things to see.

Targus is on the Case

Looking like some pocket sized ray-gun, the Targus Wireless Optical Mouse/Pointer/Presenter comes with 2 rechargeable AAA batteries and a charger base, has a 50 foot range for its mouse capabilities, and a considerably longer range for the integrated laser pointer.

The first company I ran into was Targus, maker of computer-friendly briefcases, backpacks and accessories for the gadgeteer on the go. Dedicated as I am to packing light but still having everything I need, I liked the wireless mouse/laser above, the ultralight USB hub and a new line of USB Flash Drives the company was introducing. The thumb sized USB drives, available in 128, 256 and 512 MB sizes ($59-199) come with software that lets you synch the drive to a computer or use as a backup device.

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